Ideas of Brazilian businesses that can change the world

Increasing investment in research and development, attention to trends and opinions of employees and consumers and, of course, a good deal of persistence, are examples of Brazilian startups that now stand out on the world stage as major cases of innovation.

You know, success does not come by chance. The fact is that the combination of good ideas, hard work, business management and innovation can help shorten the way to the top. To inspire your journey to success, we list six Brazilian startups that are currently the world leaders and business ideas:


Designed by three young miners, the system works like a GPS and accompanies the customer from the moment he takes the stand, monitoring the path, the average time stopped in front of the gondolas and the main steps inside the store, until you reach the box . Tracking is done through labels and sensors attached to trolleys and shopping baskets. The innovation enables, for example, that data processed by software are combined in real time with behavioral marketing techniques. Thus, it is possible to cross indicators, examine how consumers shop and psychology involved in the process. The pilot project was a network of supermarkets of Belo Horizonte (MG).

2. Truckpad

An app that connects the truck to load and everything else that is important to him: family, work and play. A survey released by the portal G1, about 40% of truck drivers access the Internet, and this number is increasing every year. With this in mind and keep this connected the profile TruckPad arises, aimed to facilitate the life of truck driver in his relationship with his freight, family, work and play. TruckPad is the first application designed to connect the truck to load, an initiative created by Carlos Alberto Mira. The TruckPad interface is geared to the map view, where the trucker can identify freight and other markings. For this exhibition we used the integration with Google Maps. TruckPad comes standing out in the market and won several awards. In 2013 won the Google Startup Weekend in Sao Paulo stage and early 2014 was selected for presentation at the Campus Party and won first place in the selective state of São Paulo in Brazil DEMO.

3. Lemon Wallet 

Created by Bel Pesce, who with only 24 years has studied at MIT, he worked at Google, wrote a book and is a partner of a startup in Silicon Valley. The main innovation is to transform the Lemon mobile phones in a replica of its portfolio. It organizes and stores your cards, receipts and coupons, so you can access what you need faster and more safely. After shooting some account of receipt, it automatically recognizes the values, the name of the establishment and even the category (education, food, etc.) and then displays in the “Summary” section the sum of all costs expended.

In addition, you can use the scanned information to see how you spend your money, and learn to spend smarter. This year, the company received an investment of $ 8 million and is considered one of the most innovative business ideas of the year.

4. Smartapps 

A platform of enterprise cloud applications to integrate data, devices, sensors and focused applications make life easier for administrators and entrepreneurs, offering a set of tools in one place. The S.M.A.R.T. platform It provides an easy way to connect a hardware in the cloud, develop applications and combine them into useful information that can be used by small and medium enterprises to improve their business. Founded in São Paulo in 2010.


The service provides task management, time – shows how many hours each employee has available and how many hours each project demand – and performance. A software for you to see who actually makes a difference in the productivity of your team. With you can see in real time what people are working and when things are delivered. Interestingly, the manager can also see what can be done without burdening the staff. After all, resources are finite.

A research of McKinsey Global Institute  shows that companies around the world could increase the global production potential of up to US $ 1.3 trillion to implement collaborative software to manage the daily lives of employees and teams.
If your eyes shine with all these trends and the chance to become more productive, see how it works and test the free, task management software adopted by more than 150,000 companies in 130 countries!





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